The Esports industry has experienced explosive growth in recent years, attracting millions of enthusiastic fans worldwide. In some parts of the world, professional Esports are treated as celebrities and are granted visas and athlete status. Esports events are often...
The collaboration between sales and marketing creates demand generation. While marketing may attract leads, sales retain and nurture them. The effort of aligning these two avenues will allow businesses to have a better chance at success. If you are a business that has...
5 Reasons Modern PR effectively utilizes social media to get its message across Today’s public relations (PR) professionals are required to wear many different hats and carry much responsibility in the world of modern communication. With nonstop media coverage and the...
Top reasons why social media insights are powerful for marketing for tech Being an active listener is an essential tool and strength to understand what makes people tick, such as their pain points, needs, and values. Active listening is what allows us to have...
Strategic marketing plan vs. marketing plan. There is an important difference between a plan and a strategy. A strategic marketing plan always keeps the business objectives in mind and focuses on them. A strategic marketing plan is not simply an implementation plan...
