Since the first ever video game competition on October 19, 1972, Esports has skyrocketed in popularity. According to Global Sport Matters, “North America has the second-largest Esports gaming market, with nearly 70% of Americans being gamers.” Also,...
As a boutique digital marketing agency, we have an innate fascination with the future of marketing. It is our responsibility to stay ahead of the curve for our clients. Consistently altering marketing strategies and plans has allowed us to achieve more long-term...
The collaboration between sales and marketing creates demand generation. While marketing may attract leads, sales retain and nurture them. The effort of aligning these two avenues will allow businesses to have a better chance at success. If you are a business that has...
Client: University of California Irvine Division of Continuing Education (UCI DCE) Project Summary: JumpStartNOW to create a social media advertising and Google Ad strategy and consequent implementation and tactical management of such for nine extension programs plus...
Content marketing is creating and distributing material that adds value to a brand’s targeted audience. Even with the most valuable content, however, one of the biggest issues for marketers is how to strategically position content in a way that the public will...