Since the first ever video game competition on October 19, 1972, Esports has skyrocketed in popularity. According to Global Sport Matters, “North America has the second-largest Esports gaming market, with nearly 70% of Americans being gamers.” Also,...
Content marketing is creating and distributing material that adds value to a brand’s targeted audience. Even with the most valuable content, however, one of the biggest issues for marketers is how to strategically position content in a way that the public will...
