Client success and amazing results
Our Clients’ successes and amazing results
01
Social Media Advertising
Twitter Ads
Goal: Leverage the power of social media ads to generate leads for a major university extension program.
Strategy: Develop buyer persona for the target audience. Create strategic, targeted ads that generate ultimate click-through to a high converting landing page.
Results: Achieved an average of 4.14% CTR on traffic ads
Industry benchmark: Average CTR between 0.15% and 0.36%
02
Google Ads
Google Ad campaigns, Google Ad Grant management for nonprofits
Goal: Help nonprofit clients to qualify for a monthly $10,000 Good Ad Grant and develop a high-converting ad campaign.
Strategy: Strategically created multiple ad campaigns and ads for ultimate conversion; optimized and adjusted with wide-reaching key phrases.
Results: Consistent CTR per campaign at 7% and up to 15%
Industry benchmark: Average CTR on Google Ads is 5.06%
03
Content Marketing
Blogs, Articles, Case Studies
Goal: Positioning web pages on the first page of Google for high-tech B2B clients.
Strategy: Develop a unique and targeted approach to stand out.
Results: First blog release picked up by Google search with an immediate boost to position #5 and the first page of Google.
Industry benchmark: Top five results get 67% of clicks.
04
Brand Development
Branding, Brand Awareness, Reputation Management
Goal: Develop a brand guide, brand voice, and direction for a cannabis certification program.
Strategy: Worked with stakeholders to identify target audience, motivations, challenges to develop strategic marketing plan. Social listened on cannabis topics.
Results: Strategically formulated road map, benchmarks, buyer personas, brand direction, and marketing plan.
05
Social Media Marketing
LinkedIn, Twitter, Instagram, Facebook, TikTok Strategies
Goal: To reach potential clients on social media, build brand awareness, and engage in conversations for a high-tech B2B client.
Strategy: Community building, strategic posting on social media platforms, engaging with strategic partners and influencers.
Results: Increased impressions by 71.1%. Increased engagement by 99.4%. Increased post clicks by 21.4% over three month period. Our average engagement rate is 1.2-16% on Linkedin
Industry benchmark: Average engagement rate on Linkedin is 2%
06
Email Marketing
Newsletter campaigns, email blasts, sales emails
Goal: Activate a high-value cold list for a B2B insurance industry client to identify marketing qualified leads.
Strategy: The sales funnel consisted of targeted cold emails, providing relevant and important information.
Results: Open rates between 12-70%
Industry benchmark: Open rates 14-23%
07
E-commerce
Pinterest advertising.
Goal: Increase brand awareness and revenue for online crafts store.
Strategy: Targeted Pinterest ad campaigns.
Results: We achieved as high as a 3.69% click-through rate and tripled the revenue coming from Pinterest over a 30-day period.
Industry benchmark: Average click-through rate is 0.2%.
01
Social Media Advertising
Twitter Ads
Goal: Leverage the power of social media ads to generate leads for a major university extension program.
Strategy: Develop buyer persona for the target audience. Create strategic, targeted ads that generate ultimate click-through to a high converting landing page.
Results: Achieved an average of 4.14% CTR on traffic ads
Industry benchmark: Average CTR between 0.15% and 0.36%
02
Google Ads
Google Ad campaigns, Google Ad Grant management for nonprofits
Goal: Help nonprofit clients to qualify for a monthly $10,000 Good Ad Grant and develop a high-converting ad campaign.
Strategy: Strategically created multiple ad campaigns and ads for ultimate conversion; optimized and adjusted with wide-reaching key phrases.
Results: Consistent CTR per campaign at 7% and up to 15%
Industry benchmark: Average CTR on Google Ads is 5.06%
03
Content Marketing
Blogs, Articles, Case Studies
Goal: Positioning web pages on the first page of Google for high-tech B2B clients.
Strategy: Strategically developed blog strategy through a unique and targeted approach to stand out from the noise on Google.
Results: First blog release picked up by Google search with an immediate boost to position #5 and the first page of Google.
Industry benchmark: Top five results get 67% of clicks.
04
Brand Development
Branding, Brand Awareness, Reputation Management
Goal: Develop a brand guide, brand voice, and direction for a cannabis certification program.
Strategy: Worked with stakeholders to identify target audience, motivations, challenges to develop strategic marketing plan. Social listened on cannabis topics.
Results: Strategically formulated road map, benchmarks, buyer personas, brand direction, and marketing plan.
05
Social Media Marketing
LinkedIn, Twitter, Instagram, and Facebook Strategies
Goal: To reach potential clients on social media, build brand awareness, and engage in conversations for a high-tech B2B client.
Strategy: Community building, strategic posting on social media platforms, engaging with strategic partners and influencers.
Results: Increased impressions by 71.1%. Increased engagement by 99.4%. Increased post clicks by 21.4% over three month period. Our average engagement rate is 1.2-16% on Linkedin
Industry benchmark: 2% for Linkedin
06
Email Marketing
Newsletter campaigns, email blasts, sales emails
Goal: Activate a high-value cold list for a B2B insurance industry client to identify marketing qualified leads.
Strategy: The sales funnel consisted of targeted cold emails, providing relevant and important information.
Results: Open rates between 12-70%
Industry benchmark: 14-23%
07
E-commerce
Pinterest advertising.
Goal: Increase brand awareness and revenue for online crafts store.
Strategy: Targeted Pinterest ad campaigns.
Results: We achieved as high as a 3.69% click-through rate and tripled the revenue coming from Pinterest over a 30-day period.
Industry benchmark: Average click-through rate is 0.2%.
